Women in the Tire Industry: Julie Holmes

Excerpt from Tire Business’s “2021 Recap: Women in the Tire Industry.”

Tire dealer Julie Holmes has been carrying on a legacy started by her parents, Myron and Carole Boncarosky, who founded Virginia Tire & Auto in Fairfax in 1976 — and she’s added a few of her own touches.

Mr. Boncarosky started the tire dealership as a Shell gas station and added other gas stations and auto repair shops around northern Virginia. Many of those shops operated under different names.

Ms. Holmes joined the business in 2010 after practicing law for five years. She and her husband Mike, now co-CEOs, took over the business in 2014.

The dealership has been growing ever since, opening its 18th location in Virginia last June.

“I don’t know if it’s being a woman or the sensibilities I grew up with, but we’ve always really cared deeply about our people,” she said. “We’ve been very protective of our brand and making sure, as part of the customer experience, that we have clean and inviting stores. I think these are values I learned from my dad.”

Click here to read the full article on Tire Business’s website.